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SSSWeetabix Co-opCo-operative's 24 Wholewheat Biscuits, Cereals, 480g.
Want a cheaper alternative to the brand - without trading down in quality? Put a pack of these in the trolley.
Competing Brand: Weetabix

10£1.35YesSalt: Amber (0.5g per 100g)
Saturated Fat: Green (0.5g per 100g)
Sugar: Green (4.8g per 100g)
Contains: Gluten, Wheat & Barley
NoNo
SSSHoneyTescoTesco's Honey and Nut Corn flakes, Cornflakes, Cereals, 750g.
Sweet crunchy flakes with pronounced honey and peanut flavour. As good as the brand. Put a packet in the trolley..
Competing Brands: Nestle and Kellogg's

10£1.79YesSalt: Amber (1.1 per 100g) (website lists it much higher! - check)
Saturated Fat: Green (0.9g per 100g)
Sugar: Red (33.6g per 100g)
Contains: Honey, Barley Malt Extract, Peanuts,
May Contain: Other Nut traces
NoNo
SSSSugarPuffs TescoTesco's Golden Honey Puffs, Sugar Puffs, Cereals, 625g.
Like the brand these wheat puffs are loaded with sugar. Cheap price with similar tastes to the brand.
Competing Brands: Nestle and Kellogg's

10£1.74YesSalt: Green (0.0g per 100g)
Saturated Fat: Green (0.3g per 100g)
Sugar: Red (34.0g per 100g)
Contains: Honey, Wheat & Gluten
May Contain: Nut traces
NoNo
SSSShreddedTescoTesco's 16 Wheat Pillows,Whole Grains, Shredded Wheat, Cereals, 360g.
As good aa the brand - put a pack in trolley.
Competing Brands: Nestle Shredded Wheat

10£1.29YesSalt: Green (0.0g per 100g)
Saturated Fat: Green (0.5g per 100g)
Sugar: Green (0.8g per 100g)
Contains: Gluten & Wheat
May Contain: Nut traces
NoNo
SSSBranTescoTesco's Bran Flakes, Flakes of Wholegrain Wheat and Bran Wheat, Cereals, 500g.
As good as the brand. Always check the supermarket's branded deals - for example, Kellogg's Bran Flakes had been reduced to 92p for 500g at Sainsbury's and down to 1pound at Tesco.
Competing Brand: Kellogg's Bran Flakes

10£1.00YesSalt: Amber (1.5g per 100g)
Saturated Fat: Green (0.5g per 100g)
Sugar: Red (17.0g per 100g)
Contains: Wheat, Gluten & Barley Malt Extract
May Contain: Nut traces
NoNo
Bran FlakesAldiAldi's Harvest Morn Oat Bran Flakes with Sultana and Apple, Cereals, 500g.
Crunch oat flakes with have sprinkle of sultanas and freeze apple. A cheaper alternative to the leading brand.
Competing Brand: Kellogg's

10£1.39YesSalt: Red
Sugar: Red
Contains: Wheat, Oats, Barley & Gluten
May Contain: Nuts traces.
NoNo
SSSWeetabixMarks and SpencerMarks and Spencer's Organic 24 Wholegrain Wheat Bisks, Cereals, . 480g.
Put a packet in the trolley. They are cheaper, organic, and taste as good as the brand. Put a pack in the trolley.
Competing Brand: Weetabix
10£1.79YesSalt: Amber (0.6 per 100g)
Fat: Green (2.0 per 100g)
Saturated Fat: Green (0.5 per 100g)
Sugar: Green (4.4 per 100g)

Contains: Barley, Gluten and Wheat
YesNo
SDormanSainsburySainsbury's 24 Wholewheat Biscuits, Cereals, 430g
With or without milk they deliver similar taste quality to the brand. Put a pack in the trolley.
Competing Brand: Weetabix
10£1.49YesSalt: Amber (0.65 per 100g)
Fat: Green (2.0 per 100g)
Saturated Fat: Green (0.6 per 100g)
Sugar: Green (4.4 per 100g)

Contains: Barley, Gluten and Wheat
NoNo
SSSCornflakesAsdaAsda's Corn Flakes, Cornflakes, Cereals, 750g.
These crunchy corn flakes are tasty and are one of the healthier breakfast cereals on the shelf.
Competing Brand: Kellogg's
Delia's recipe: Chocolate Fruit and Nut Cases

10£1.18YesSalt: Amber (0.8g per 100g)
Saturated Fat: Green (0.4g per 100g)
Sugar: Amber (8.9g per 100g)
Contains: Barley & Gluten
NoNo
SSSShreddedAsdaAsda's Wholegrain Wheats, 16 Wheat Biscuits, Cereals, 360g.
As good as the brand. Put a pack in the trolley.
Competing Brand: Shreddies

10£1.00YesSugar: Green (0.0g per 100g)
Saturated Fat: Green (0.5g per 100g)
Sugar: Green (0.7g per 100g)
Contains: Gluten & Wheat
May Contain: Nuts & Seed traces
NoNo
SSSFruitFibreAldiAldi's Harvest Morn Fruit and Fibre Wheat Flakes with Raisins, Dried Bananas, Dried Apple, Coconut, Almonds and Hazelnuts, Cereals, 750g.
This Fruit and Fibre mix has that ' I must have another spoonful' quality. Put a packet in the trolley
Competing Brand: Kellogg's

10£1.35YesSalt: Amber (0.4g per 100g)
Saturated Fat: Amber (2.6g per 100g)
Sugar: Red (21.9g per 100g)
Contains: Almonds, Hazelnuts, Wheat, Barley & Gluten
NoNo
SSSFrostiesAldiAldi's Harvest Morn Frosted Flakes, Cereals, 500g.
Similar quality to the Brand. Put a packet in the trolley.
Competing Brand: Kellogg's Frosties

10£0.99YesSalt: Amber (0.63g per 100g)
Saturated Fat: Green (0.2g per 100g)
Sugar: Red (38.1g per 100g)
Contains: Barley
NoNo
SSSSugarPuffsAldiAldi's Harvest Honey Wheat Puffs, Cereals, 375g.
Require Sugar Puffs? Put a packet of these in the trolley.
Competing Brand: Sugar Puffs

10£0.99YesSalt: Green (0.0g per 100g)
Saturated Fat: Green (0.4g per 100g)
Sugar: Red (48.2g per 100g)
Contains: Honey, Wheat & Gluten
May Contain:Peanuts, Nut and Milk traces
NoNo
ClustersAldiAldi's Harvest Morn Chocolate Crunch, Cereals, 500g.
The packet contains: crunchy oat and rice clusters with plain, milk and white chocolate pieces. Straight from the packet or with milk a spoonful of this crunch delivers pronounced flavours of coconut and hazelnuts diced with a chocolate swirl. Put a couple of packs in the trolley.
Competing Brand: Kellogg's and Nestle Clusters

10£0.99YesSalt: Amber (0.1g per 100g)
Saturated Fat: Red (10.8g per 100g)
Sugar: Red (26.7g per 100g)
Contains: Hazelnut, Oats, Barley, Milk, Soya , Wheat & Gluten
May Contain: Other Nut & Sesame Seed traces
NoNo
SDormanAldiAldi's Harvest Morn Crisp Rice, Cereals, 375g
With or without milk you won't tell the difference from the brand. Want 'snap crackle and pop' for breakfast? Put a packet of these in the trolley.
Competing Brand: Kellogg's Rice Krispies
10£0.99YesSalt: Amber (0.63 per 100g)
Fat: Green
Saturated Fat: Green (0.3 per 100g)
Sugar: Amber (9.0 per 100g)

Contains: Barley and Gluten
May Contain: Milk, Nuts, Peanuts, Seeds, Sesame and Soya
NoNo
SSSCornflakesCo-opCo-operative's Corn Flakes, Cornflakes, Cereals, 750g.
With or without milk they are as good as the brand. The bigger pack is much better value! Put this one in the trolley
Competing Brand: Kellogg's

10£1.29YesSalt: Amber (0.8g per 100g)
Saturated Fat: Green (0.4g per 100g)
Sugar: Amber (8.9g per 100g)
Contains: Barley
May Contain: Nut traces.
NoNo
SSSWeetabixCo-opCo-operative's 48 Wholewheat Biscuits, Cereals, 960g
Want a cheaper alternative to the brand - without trading down in quality? Put a pack in the trolley. Better value from this 48 biscuit pack!
Competing Brand: Weetabix

10£2.19YesSalt: Amber (0.5g per 100g)
Saturated Fat: Green (0.5g per 100g)
Sugar: Green (4.8g per 100g)
Contains: Gluten, Wheat & Barley
NoNo
SSSKrispiesCo-opCo-operative's Crisp Rice, Golden Toasted Puffed Rice, Rice Krispies, Cereals, 440g.
As good as the brand - put a packet in the trolley.
Competing Brand: Rice Krispies

10£1.49YesSalt: Amber (0.8g per 100g)
Saturated Fat: Green (0.6g per 100g)
Sugar: Amber (9.7g per 100g)
Contains: Malted Barley
May Contain: Nut traces.
NoNo
SSSShreddiesCo-opCo-operative's Malt Crunchies, Malted Wheat Cereals, 500g.
These Malt Crunchies have less salt, less saturated fat and less sugar than the brand. Healthier than the brand and they taste just as good!
Competing Brand: Shreddies

10£1.52YesSalt: Amber (0.7g per 100g)
Saturated Fat: Green (0.3g per 100g)
Sugar: Amber (14.5g per 100g)
Contains: Wheat, Barley & Gluten
May Contain: Nut & Milk traces.
NoNo
MuesliMarks and SpencerMarks and Spencer's Berry and Orange Infused Granola, Orange Oil Infused Crunchy Oat Clusters with 32% Dried Fruits, Cranberries, Strawberries and Raspberries, Cereals, 500g.
With or without milk these orange infused Granola clusters have that 'I must have another spoonful' quality. Put a pouch in the trolley
Competing Brands: Dorset and Alpen
10£2.49YesSalt: Green (0.0 per 100g)
Fat: Amber (8.3 per 100g)
Saturated Fat: Green (1.3 per 100g)
Sugar: Red (35.8 per 100g)

Contains: Gluten and Oats
May Contain: Nuts and Sesame
NoNo
Chocolate CrunchMarks and SpencerMarks and Spencer's Strawberry and Almond Crunch, Crunchy Oat Clusters with Slices of Almonds and Strawberries, Cereals, 500g.
Want your oat cluster to be moreish and diced with large slices of almonds and freeze dried strawberries? Put a packet of these in the trolley.
Competing Brands: Kellogg's, Nestle and Jordans
10£2.29YesSalt: Green (0.3 per 100g)
Saturated Fat: Red (6.9 per 100g)
Sugar: Red (16.2 per 100g)

Contains: Gluten, Milk, Nuts, Oats and Wheat
May Contain: Sesame
NoNo
SDormanSainsburySainsbury's Corn Flakes, Cornflakes, Cereals, 500g
Make room in the trolley for these corn flakes for they deliver similar: shape, colour and crunch to the brand.
Competing Brand: Kellogg's
10£0.93YesSalt: Amber (0.74 per 100g)
Fat: Green (1.2 per 100g)
Saturated Fat: Green (0.4 per 100g)
Sugar: Amber (8.9 per 100g)

Contains: Barley and Gluten
NoNo
SSSHoneyTescoTesco's Honey and Nut Corn flakes, Cornflakes, Cereals, 500g.
Sweet crunchy flakes with pronounced honey and peanut flavour. As good as the brand. Put a packet in the trolley.
Competing Brands: Nestle and Kellogg's

10£1.39YesSalt: Amber (1.1g per 100g)
Saturated Fat: Green (0.9g per 100g)
Sugar: Red (33.6g per 100g)
Contains: Honey, Barley Malt Extract, Peanuts,
May Contain: Other Nut traces
NoNo
SSSCornflakesWaitroseWaitrose's Essential Corn Flakes, Cornflakes, Cereals, 500g.
The crunch and flavour is as good as the brand. Put a packet in the trolley.
Competing Brand: Kellogg's
Delia's recipe: Chocolate Fruit and Nut Cases

10£0.94YesSalt: Amber (0.7g per 100g)
Saturated Fat: Green (0.4g per 100g)
Sugar: Amber (8.9g per 100g)
Contains: Barley Malt Extract
NoNo
SSSCornflakesWaitroseWaitrose's Essential Corn Flakes, Cornflakes, Cereals, 750g.
The crunch and flavour is as good as the brand. Bigger the pack - the better the value!
Competing Brand: Kellogg's
Delia's recipe: Chocolate Fruit and Nut Cases

10£1.20YesSalt: Amber (0.7g per 100g)
Saturated Fat: Green (0.4g per 100g)
Sugar: Amber (8.9g per 100g)
Contains: Barley Malt Extract
NoNo
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